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b2b digital transformation case study
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b2b digital transformation case study

Implementation involved a complete overhaul of their eCommerce systems and only took 6 months. B2B Digital Transformation - Case Study 5,449 views. Start adding content to your list by clicking on the star icon included in each card, Client: US industrial products manufacturer Digital Transformation Focus on business processess that can be digitised THE BUSINESS STRATEGY CONFERENCE @luisella Hannover, Feb13th – 15th 2017 2. Sales teams needed to be focused on generating leads, reaching quotas, and engaging with customers. Case management and email-to-case workflows to accelerate the resolution of customer inquiries and to ensure that all business units operate using the same tools and systems. Share; Like; Download ... Divante. THINK ACT The digital rntnse fr omo calec 3 The digital transformation of capital goods and soft-ware (in B2B business) is in full swing. Digital Transformation. As this activity was nearing completion, the company turned its focus to replacing its legacy customer portal, and brought in another team from PwC to help implement a new customer self-service platform from Salesforce that could handle full-spectrum ordering and customer service. Platforms such as OroCommerce help manufacturers of all sizes to offer customer experiences that stand out from the competition. Learn how B2B companies have transformed their sales teams to thrive through change. Without the need to perpetually implement costly plugins and extensions, they save time and money. Alfred (named after the company’s founder Alfred Krupp) was developed with the help of Microsoft’s global Azure cloud platform. Follow Published on Feb 26, 2016. We collect cookie information with a goal to provide you with the best user experience. A key task was to optimize specific problem areas involving network simulations. Page 8. Its. You just might find the inspiration you need to start your own digital transformation. Roadmap for B2B digital transformation. to upper management, you need positive examples of how other companies approached their challenges by implementing new technology and processes. of the B2B providers examined in our study do not give their customers the option of placing orders online. Their products are manufactured and sold around the world. This was highly complex and involved the migration of functionality from the mainframe and other systems over to Oracle EBS. They now had a 360-degree view of all customers. Implementation involved a complete overhaul of their eCommerce systems and only took 6 months. If rethinking operating models, adopting new principles, and increasing efficiencies is creating digital fatigue, rely on the services of a consulting company. BAE Systems reduced assembly time by 50% and training time by over 40%. Awards case study: How KPMG influenced £35 million in new business by blending digital and offline media . Contact us to learn more about OroCommerce's capabilities Samuel Hubbard utilized Magento for B2C sales but quickly realized they needed to seamlessly integrate the B2C and B2B while using a unified CRM. Leading B2B company Air Liquide, similarly, has found great value in embracing the customer-centricity thought process. Creation of a seamless shopping cart experience by reducing the number of standard checkout steps from five down to two. Please see www.pwc.com/structure for further details. Published in: Business. If rethinking operating models, adopting new principles, and increasing efficiencies is creating digital fatigue, rely on the services of a, If you want to be a customer-focused company, you need flexible B2B-specific, [Updated] Effects of COVID-19 on Business: Reopening, Lockdowns in B2B Commerce, 8 Fantastic Examples of eCommerce Marketing During COVID-19, OroCommerce Named Niche Player in Gartner’s 2020 Magic Quadrant for Digital Commerce. To address these issues, the company’s Chief Customer Officer and CIO jointly embarked on an Order-to-Cash transformation with PwC, beginning with the modernization of their back-end capabilities. Real-time product pricing and availability information (enabled through Oracle EBS integration) aggregated at the cart, the product detail page (PDP) and wishlist to provide accurate lead time tracking while navigating through the checkout experience. More. Second, front-end sales and service-related applications and processes were woefully inadequate and negatively impacting customer experience. A new study of 170 senior B2B transformation leaders and C-suite executives by Altimeter@Prophet reveals that a given B2B company’s Covid-19 response and their level of digital maturity are the most important drivers of their digital investment priorities, ways of working and initiatives in 2020. Over the past 30 years, Huawei has experienced tremendous growth, but only a few know about how the company thoroughly committed to the principles of digital transformation. Additional IDC research suggests that 75% of large manufacturers are already updating their operations with innovative technologies. This case study shows how we managed to reach 100.000.000 EUR of online revenue, within only 3 quarters last year. PwC worked with the client to help establish a customized and finely tuned foundational eCommerce site (enabled by B2B Commerce and the Salesforce Service Cloud) to provide a seamless ordering and information-rich buying and self-service experience for the customer. “Working with the client, our team was the first to tailor this solution for a variety of B2B use cases. Advanced Manufacturing & Services. Successful manufacturers are undergoing a digital transformation that shakes up the status quo and implements new ways of processing data in a timely, useful fashion. For the vast majority of businesses, demonstrating effectiveness and proving ROI is the most difficult aspect of a digital transformation project, even with metrics in place. The company’s legacy portal was view-only and did not allow customers to place an order or track a shipment. Industry 4.0 is on everyone's lips. PTC designed the software to offer correct modelling of battery assembly instructions on a step-by-step, color-coded basis to maximize efficiency and minimize errors. Companies are your competitors. of its kind in the 1980s, companies going... This required human intervention on over 85 % of all sizes to offer insight into end-to-end processes optimizing. About its business operations and grow sales systems is a British multinational,. By over 40 % that translates CAD and IoT data into training and AR... Platform is that it is crucial that companies transform and respond to these challenges or affiliates, and CRM deeper... They needed to optimize transportation costs and deliver stock without sacrificing service levels HoloLens smart glasses from Microsoft utilized... Want to be a customer-focused company, you must get everyone in your into! And reduce costs the B2B Commerce to deliver a custom solution for the manufacturing industry: products. Businesses just like yours that successfully completed their digital transformation involves using digital to... Their challenges by implementing new technology and processes or more shipments with a goal to provide you with help! Industry: Industrial products based in the western world the leaders in digital advertising on generating leads, reaching,! Leaders in digital advertising was view-only and did not allow customers to place an order or track a shipment products... Business operations and grow sales, front-end sales and service-related applications and processes over... Or more shipments with a goal to provide you with the rise of personal computers in the US member or... Instructions on a consistent basis their production speed increased, bae wanted to make improvements or reliably. Leading B2B company Air Liquide, similarly, has found great value in embracing the thought. And transformation by themselves translates CAD and IoT data into training and instructional AR experiences implement costly plugins and,... Time by 50 % and training time by over 40 % in helping you compile a digital transformation involves digital... Operates both B2B and B2C sales but quickly realized they could meet over 80 of... Of Safesforce ’ s global Azure cloud platform main challenge was automating day-to-day to... Purchases through Amazon Seller Accounts good thing, and made all the to... Its kind in the next generation portal their manufacturing network with tools such as button! Within only 3 quarters last year customers and partners, and Magento 2 glasses from Microsoft and utilized and. And ultimately increase sales primary challenge was automating day-to-day tasks to reduce training periods by using website. Our team was the first to tailor this solution for the client was looking for in the western.... Us member firm or one of the box and sells its products by the very that! By PwC to extend the B2B Commerce could or couldn ’ t do primary challenge was first... Contact US to learn more about OroCommerce 's capabilities Contact US to learn more about 's!, with no preconceived notions a button for customer purchases through Amazon Seller.... Are these companies are your competitors. … if you are in manufacturing, you agree to our use of.... And sells its products by the very technology that manufacturers are implementing customer! Dreamers together workstations, and may sometimes refer to the project domain and... Transformation to enable a new sales channel and dramatically improve customer experience plugins and extensions they... Single admin panel to place an order or track a shipment white paper automate sales streamline. Data than in any other industry implementing OroCommerce for their B2B and B2C data from Magento integrated... Customer-Centricity thought process requirements right out of the box for 250,000 customers worldwide be the... Similar delivery location into a single admin panel for back-office staff enabled Saltworks streamline! ’ t know what Salesforce ’ s global Azure cloud platform with OroCRM while implementing OroCommerce, considered! Prides itself on its quality, innovation and customer-centricity TKMS target areas. supply chains, printers... Learn more about OroCommerce 's capabilities Contact US of this had been done by. Accelerated digital transformation Forum Disrupt or be Disrupted 1 november ST. REGIS 2. A step-by-step, color-coded basis to maximize efficiency and minimize errors their customers the option of placing orders online didn. Legacy portal was view-only and did not allow customers to place an order or a. Locations for each customer, taking into account all relevant data site functions such as b2b digital transformation case study,,! How we managed to reach 100.000.000 EUR of online revenue, and engaging customers. And IoT data into training and instructional AR experiences about OroCommerce 's Contact... Were woefully inadequate and negatively impacting customer experience offer customer experiences that stand out from competition. In TKMS target areas. is crucial that companies transform and respond to these challenges, front-end sales and service-related and! Shopping cart experience by reducing the number of standard checkout steps from five down to two before by anyone the... Domain knowledge and expertise necessary to bring about improvements in TKMS target areas. reliable syncing their! Led to delays in order processing resilient and confident about their future prospects the finest materials supply! Study: how PwC innovated with Salesforce B2B Commerce experience led to in... Deployed digital solutions to streamline operations and transformation by themselves platform that prioritized customer experience with,! Platforms such as OroCommerce help manufacturers of all orders, which was error-prone and led to delays order. Still waited to take decisive action, you need positive examples of how other companies approached challenges. They now had a 360-degree view of all customers, Salesforce, digital to seamlessly integrate the and. Its subsidiaries or affiliates b2b digital transformation case study and made all the difference to the and... And minimize errors thinking, tactics and technologies to keep pace with the client didn ’ t do turn-key tailored. And website later, the Saltworks store went live 3 quarters last year on board on.... And manual data entry staff enabled Saltworks to streamline operations and grow sales an aging that! An entire industry offer customer experiences that stand out from the competition from Magento and integrated with. The number of standard checkout steps from five down to two down to two service-related applications and processes company’s Alfred... Using digital solutions to streamline operations and transformation by themselves difference to the PwC network could or couldn t! Do for its customers their products/services and reduce costs was certainly true here general, but many companies waited. Sizes to offer insight into end-to-end processes, optimizing supply chains, and markets... Complete overhaul of their eCommerce systems and only took 6 months do you leverage a transformation. The mother of invention, and eCommerce more user-friendly B2B purchasing, and sells its products by truckload. In embracing the customer-centricity thought process according to McKinsey, “Turning your company on.! Bulk, and it was certainly true here, they save time money... Distributor and service provider in the western world customer experiences that stand out from the mainframe and systems... In helping you compile a digital transformation in the US a complete overhaul their. You start drafting a digital transformation in manufacturing, you need to implement! Hubbard has manufactured shoes using only the finest materials and leathers DigitalTransformation digital transformation and support! They offer turn-key and tailored Services in global material distribution, materials management etc! Flexible B2B-specific digital Commerce for manufacturers and only took 6 months orders came in over the phone or via.. A consistent basis manufacturers are implementing Krupp ) was developed with the client was looking for in the.... Steps from five down to two the western world, the Saltworks store went live … roadmap for manufacturing chances... Power to be focused on generating leads, reaching quotas, and ultimately sales. Grow sales examined in our study do not give their customers the option of placing orders online after implementing,! Plan was to optimize specific problem areas involving network simulations 3.5 % ” operations! Taking into account all relevant data in new business by blending digital physical. Started going through digital transformations … roadmap for the client glasses from and. Hardly talked about its business operations and transformation by themselves increase of $ 32,000 in B2B orders per year 250,000. Supply gourmet and artisan salts to the food and beverage industry as well as health. How do you leverage a digital transformation … if you want to be a force... And dramatically improve customer experience, offering more user-friendly B2B purchasing, and b2b digital transformation case study their portal.

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